Why Should Your Business Have A Blog?
There are so many reasons for your business to have a blog, the least of all is that Google thinks you should. The first is that your brand identity with your business benefits from creative, consistent, and on-brand content. Your customers and clients want to find out more about you, and it’s imperative that you’re continuously sharing information with them. They want to know about you!
In addition, blogging helps tremendously with your Search Engine Optimization (SEO). The more optimized and keyword-rich content your website has, the more Google (and other search engines, too) will like you. Quality, unstuffed content in your blogs with the correct amount of keywords and optimized descriptions will go a long way to helping your business get found online.